Men’s hi-tech boxers shorts with built in cooling pads to improve male fertility was showcased on Channel 4’s How to Stay Well show.
The underwear designed with a built in cooling system, is said to keep the male testicular area cool to improve fertility.
In the channel 4 experiment, the boxers shorts (ie. Snowballs Fertility Pack), was shown to keep the male private area to a temperature of around 22 degrees compared to 31 degrees of someone wearing a tight pare of brief or 27 degrees a standard boxers shorts.