It’s been reported that this year’s X Factor finalist will feature in the Marks and Spence’s advertising campaign for Christmas.
The X Factor final 16 contestants, who will be revealed on tonight’s show, have been secretly hard at work on the campaign.
The hopefuls will star in the ad, as a result of X Factor bosses signing a deal with the retail giant.
The advert track will also be released for sale, and is expected to reach number one in the charts.
A source told the Daily Mirror: “This is a massive deal for X Factor and Marks & Spencer. You have the country’s biggest TV show joining forces with the country’s biggest advertising campaign.
“Not only will M&S sales soar but it will be great free promotion for X Factor and the single.”