Robert Goodwin from East Sussex, has become the bookies early favourite to win The Apprentice and become Lord Sugar’s business partner this year.
The 25 year old marketing manager is responsible for the global marketing of an international brand in the sports nutrition field, including managing a campaign for the company’s largest ever advertising spend. His first job was as a tennis coach at the age of 15, as well as working in his uncle’s art shop.
Robert is inspired by business figures including Harry Selfridge because he created inspirational market-leading retail services, and brands such as Net-A-Porter for their luxurious, aspirational qualities.
He says: “I’m fearless, and if I don’t shut up about something, you should just trust it’s a well thought out decision.”
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